With support from partner organizations, BBC Media Action delivered the following range of capacity strengthening workshops:
- Awareness-raising workshops: to gain buy-in, high-level influencers and decision makers from the government and other organizations were invited to a session to learn more about CwC and the capacity strengthening project.
- Training of trainers (TOT) Workshops: Staff from partner agencies (Concern Worldwide, Handicap International, Save the Children and Plan International) were invited to attend a ToT workshop, allowing them to contribute to the CwC training programme.
- CwC Workshops: thirteen 3-day workshops designed to increase understanding of CwC among organizations involved in humanitarian preparedness and response in Bangladesh. More than 300 staff from diverse organisations, including state and private media, iNGOs/NGOs/UN agencies, government, armed forces personnel and members of the private sector, participated in the workshops. Ultimately, the workshops sought to increase participants’ capacity to integrate the CwC approach into their disaster response plans.
The CwC Workshops covered the following topics:
- How communication with disaster-affected populations can help communities and relief providers oInformation needs of populations in crisis
- Designing communications activities and strategies
- Crafting and targeting messages oTwo-way communication: allowing people to voice their needs and share their experiences
- Channels and options for two-way communication
- Working with the media
- A full day simulation exercise which allowed participants to apply the skills they learned Research objectives & methodology.
The training pack used for the CwC Workshops is available, alongside accompanying films in English and Bangla, and an evaluation study (download below) which aimed to understand the extent to which the training contributed to trainees’ knowledge, confidence and usage of CwC approaches for humanitarian response.